Product Marketing Manager

DCKAP is on a mission to create better opportunities and empower the growth of people across the globe and be a front runner of Technological Innovation while at it. We are the people behind DCKAP Integrator, DCKAP PIM, DCKAP Headless, DCKAP B2B, DCKAP Analytics & QA Touch, and are looking for Innovative, Inspired People to join our team and fuel our Vision.

We are looking for a Product Marketing Manager to develop and execute marketing strategies for one of its products – QA Touch, as we work towards our mission of making high-quality products and services available to businesses of all sizes, across the globe.

We work closely with multi-functional product teams to improve our products, services, and our customer experience.

Role

• Develop product positioning and messaging that resonates with business plans and product roadmap.
• Build a loyal and engaged community of followers.
• Create educational content creation for the audience.
• Create tools and collaterals that enable effective sales and marketing.
• Onboard new customers and upsell the next plan.
• Translate technical details into feature benefits.
• Evaluate product features using relevant KPIs and feedback from the existing customers.
• Meet the quarterly and annual MRR numbers.

You Are A Good Fit For This Role, If You:

• Have 6+ years in the product marketing environment with at least 2 years in a marketing-related, leadership role.
• Have a background in Copywriting.
• Have an intuitive understanding of product marketing techniques.
• Have the ability to build and maintain a loyal and engaged customer base.
• Have working experience with web analytics tools.
• Have excellent time management and prioritization skills.
• Have a knack for analyzing and solving problems.
• Have impressive verbal and written communication skills, with the ability to communicate with stakeholders of different levels.
• Are in the habit of thinking outside the box.
• Are a proactive team player and work seamlessly in teams of all sizes.